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The big break for FUBU came when John and his partners convinced fellow Hollis, Queens native LL Cool J to be a spokesperson for the brand. He even snuck a FUBU hat onto a 1999 GAP commercial shoot. (You can still see the commercial on You Tube today)

The big break for FUBU came when John and his partners convinced fellow Hollis, Queens native LL Cool J to be a spokesperson for the brand. He even snuck a FUBU hat onto a 1999 GAP commercial shoot. (You can still see the commercial on You Tube today)

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