USPS Exigency Becomes a Political Toss - and a Punishing Farce
What a farce: An exigency made permanent? Now that's a paradox—and an audacious one at that. We can see the Postal Service getting much of the would-be CPI+1 back over the next 10 years, assuming there's no more crises forcing USPS management, the mailing community or both clamoring for another postal reform bill within 10 years' time.
Is keeping the CPI index so important to us now that we'll hold our noses on this compromise? A mark-up on the bill—a Committee vote—has been moved to February 6 As of January 31, DMA is still asking its members to weigh in here to get Section 301 tossed.
There is a disturbing pattern here. The Postal Service is our business partner, for sure—and there's nearly universal support for that partnership across the board. But if it (USPS management, USPS labor, and the both of them) keeps fighting its customers with higher postal rates, and running to Congress with mock exigencies or new rate-setting formulae that undermine fiscal discipline, then the financial reality of that partnership gets sadder by the day. Lose-lose ignites a dying cycle.
Mailers have suffered through recession. Marketers deal with digital migration. They have had to endure cost-cutting, price-cutting and layoffs to make it to 2014—and they've relied on invention to survive and thrive. What they have not been able to do is take their customers for granted, by passing along hardships in higher prices.
"Business-like" USPS policy and operations remain marred in politics—exigency is another sadly perfect example.