Answers to Your Video Direct Marketing Questions
From video SEO, production, YouTube questions and more, today we're answering viewer questions posed during our recent Online Video Marketing Deep Dive webinar. With hundreds of you who registered and participated, we couldn't get to all of your questions during the presentation, so today we answer questions that include the value of embedding videos in YouTube, frequency of posting new videos, use of humor in videos, talking heads versus slide shows, call-to-actions, production and more.
(If the video isn't just above this line, click here to view it.)
If your question didn't get answered or you have one to ask, post it in the comments section below, or email us directly.
If you missed our Oct. 24 webinar, you can watch it here.
Email us to request our equipment/editing app list mentioned in today's video. While it's not an exhaustive review of everything on the market, it includes what we use, which has worked well for us.
By the way, our next blog posts will begin a series that dissects the YouTube Creator Playbook and what it means to direct marketers who want to use online video marketing. Watch for it!
Reinventing Direct is for the direct marketer seeking guidance in the evolving world of online marketing. Gary Hennerberg is a mind code marketing strategist, based on the template from his new book, "Crack the Customer Mind Code." He is recognized as a leading direct marketing consultant and copywriter. He weaves in how to identify a unique selling proposition to position, or reposition, products and services using online and offline marketing approaches, and copywriting sales techniques. He is sought-after for his integration of direct mail, catalogs, email marketing, websites, content marketing, search marketing, retargeting and more. His identification of USPs and copywriting for clients has resulted in sales increases of 15 percent, 35 percent, and even as high as 60 percent. Today he integrates both online and offline media strategies, and proven copywriting techniques, to get clients results. Email him or follow Gary on LinkedIn. Co-authoring this blog is Perry Alexander of ACM Initiatives. Follow Perry on LinkedIn.