The Past Is More Than Dinosaur Bones
I was in Upstate New York this past weekend for my cousin's wedding, and fairly off the grid. So, suffice to say, I was pretty surprised to check my Twitter notifications Monday night and see this as I drove home to Philly after the long weekend:
— Wilde Agency (@Wilde_Agency) August 22, 2016
Wait, me? Wilde Agency is referring to me? And my videos?
Yes, that's right ... I've already started filming some throwback videos, which will be peppered into the regular Friday rotation of What Were They Thinking? shenanigans. I think it'll be a good time, and I plan to look at these campaigns the same way I look at present day ones, celebrating the fantastic and questioning the poorly done.
The past is important to examine ... wait, scratch that, it's crucial to examine, and I'd venture to say hubris if you do not. No crystal ball is needed; instead you can look at what has been done and make informed decisions based on the successes and failures of others.
And so I leave you with this motivational platitude this Tuesday, which is probably framed on the wall of some manager's office, but it does ring true. And, of course, I made a little edit:
Have an idea for a What Were They Thinking? video? Leave a comment below OR drop me an email!!! If I use a suggestion, I'll be sure to mention where it came from.