5 Ideas for Subscription Box Direct Mail
5. Keep Yourself Top-of-Mind
Fresh Direct, an online grocery service, mailed a 5-1/2”x10-1/2” vertically-oriented postcard. “Fill your fridge in just a few clicks!” says the front. And, it has a checklist of the types of foods it carries. A magnet’s attached to the address side. Following the advice here provides a solution for when the fridge or cupboard starts to run bare.
At the end of the day, arriving home to see a package waiting on the doorstep kind of feels like getting a present. And, depending on the company, it may include a few surprises as well.