Utpal M. Dholakia

Heather Fletcher is senior content editor with Target Marketing.

The death of daily deals sites has been greatly exaggerated. Deals sites like Groupon are alive and well and showing consistent results, with a few improved metrics over the past year, according to a study by Rice University. "How Businesses Fare With Daily Deals As They Gain Experience: A Multi-time Period Study of Daily Deal Performance" is authored by Utpal M. Dholakia, professor of management at Rice University's Jones Graduate School of Business.

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