Tina MacNicholl

According to a 2007 report by the Centers for Disease Control and Prevention's (CDC) National Center for Health Statistics, there were approximately 4.3 million births in the United States in 2006 (the latest year available for such data). This is the highest birthrate since 1961. Demographics point to a young, female market in the early stage of its prime earning years. While many an expectant father basks in the glow of his partner's pregnancy, expectant mothers make the lion's share of purchasing decisions. Indeed, 85 percent of the subscribers to Fit Pregnancy magazine are females, and the median age is 28 with a median household income of $42,764. What's more, the CDC reports that single mothers account for 8 percent of births.

By Tina MacNicholl I know I'm not alone here. You call a list manager for information. You leave a voice mail. Hopefully, they call you back. More than likely, they don't, and you have to call them again and again until you finally get a hold of someone who has to call you back with information—which scares you to death because you are sure you will never hear from them again. Whether it's regarding order receipt, shipping or counts, brokers are at the mercy of management divisions around the world. And there stands my plea: If managers and customer service folks could just

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