Ted Rubin

Michael Quoc is the founder and CEO of Dealspotr, an open social platform connecting emerging brands, lifestyle influencers, and trend-seeking shoppers in exciting new ways. He was previously the Director of Product Management for Yahoo's media lab, where he spearheaded the launch of several innovative services in the live video and mobile social networking areas. Michael has been awarded nine patents relating to mobile and social network applications and technology. Follow him on Twitter at @michaelquoc.

Medium has a lot to offer content marketing professionals. It’s like a content marketplace, blogging platform and social media network all in one. Many content marketers think of Medium first as a place for promoting their own content. But the wealth of knowledge being shared by other content marketing experts should earn it a spot as one of your bookmarked websites in its own right.

These are exciting times, because social media takes “Will it Blend?” to a whole new level with marketers. And for those of us who’ve been in the business for a while—it’s about time! For years, marketing people and PR folks wore separate hats—had different skill sets, different agendas—even though they share a common purpose. It’s like the FBI and the CIA not talking to each other and sharing information about terrorism—dumb.

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