Influencers brands need to know are ones who could help them with their marketing. But the others they must learn about are the ones who are so influential, they could damage their brands with a single post on social media. That’s why Digital Third Coast studied the latter and found 24 such influencers.
So everyone’s spent the better part of this week hating on Miley Cyrus. We’ve had everything from an open letter from a mom who promised to “run up and twerk so you will see how ridiculous twerking looks” if her daughter ever decides to try it in public, to a fuming letter from the Parents Television Council tearing apart the network, saying “MTV continues to sexually exploit young women by promoting acts that incorporate ’twerking’ in a nude-colored bikini. How is this image of former child star Miley Cyrus appropriate for 14-year-olds?” But here’s the truth, everybody: It was all