The Direct Marketing Club of New York announced yesterday the recipients of its 2015 Silver Apple Awards, marking the 31st year of the honors. this year's honorees include the legendary Lester Wunderman and Target Marketing's own blogger (and much more) Chet Dalzell!
Robert M. Cohn
COVID-19’s Impact on Millennial and Gen Z Media Habits — And How Marketers Should Pivot
4 Tips for Targeted Customer Acquisition Marketing
The Rashomon Effect in Change Management (and How to Overcome It)
How Discover Puerto Rico Manages Tourism Marketing During COVID-19
A Look at Marketing Spend Recalibrated: Where Are the Green Shoots?
WWTT? Post-Pandemic Vacation Daydreams Courtesy of Discover Puerto Rico