Richard Dimbleby

Denny Hatch is the author of six books on marketing and four novels, and is a direct marketing writer, designer and consultant. His latest book is “Write Everything Right!” Visit him at dennyhatch.com.

I write this the day before Ronald Reagan’s funeral, 10 minutes after this alert popped up in my inbox: 3:46 AM offers@zephermedia.com Remembering Ronald Reagan The prior weekend, TV news had a nervous breakdown. In Normandy, France, the highly emotional commemoration of the 60th anniversary of D-Day was in progress. A large contingent of 80-year-old men who had saved the world were saying good-bye to each other and to France for the last time. When word came from California that Ronald Reagan was dead after his long, sad bout with Alzheimer’s, TV news went into Reagan frenzy, totally eclipsing

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