Reggie Brady

Regina (Reggie) Brady is president of her own e-marketing and direct marketing consultancy, Reggie Brady Marketing Solutions. She is a leading authority on Internet direct marketing and has held executive positions in Internet marketing at FloNetwork Inc. (subsequently acquired by DoubleClick), Acxiom/Direct Media and CompuServe.
Thorin McGee is editor-in-chief and content director of Target Marketing and oversees editorial direction and product development for the magazine, website and other channels.

All marketing should be iterative. You launch a campaign, review results and determine your success. During the process, it is imperative to test.

On May 5, 2015, we offered a full-length live webinar called, "Building a Better Email: 5 Essential Tricks to Get Your Messages Delivered, Opened, Read and Clicked." If you missed it, please check out the above "highlight reel" video we put together.

If you like what you see, please click here to watch the original, hour-long webinar, on-demand at your leisure until August 4, 2015.

Special thanks to Dotmailer for making this webinar possible.

If you have any questions, please email us at

What is one of the biggest challenges for email marketers? Deliverability. Do your emails get delivered to the primary inbox, show up in a bulk or spam folder, or does an ISP silently delete them?

View this rapid-fire webinar with leading Internet direct marketing authority, Reggie Brady. In just 20 minutes you'll have the knowledge to create a plan of action that'll help identify where leads are in the sales cycle and how to develop a sequence of offers and communications to support those different stages.

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