Monty Python

Jeremy Zimmerman is Associate Content Editor for Target Marketing magazine and Direct Marketing IQ.

"She's a witch!" In the 1975 cult comedy classic Monty Python & the Holy Grail, Sir Bedevere and a village of peasants are trying to decide how best to handle a troublesome sorceress situation. This hilarious misadventure in medieval parody may seem like it's just for laughs, but it also illustrates an important point: The growing value of customer communities and crowdsourcing.

From hashtags to LOLs to Cupertinos and Scunthorpe problems, Tom Chatfield picks the most interesting neologisms drawn from the digital world: My book, "Netymology: A Linguistic Celebration of the Digital World," is about the stories behind new words. I've been an etymology addict since I was a teenager, and especially love unpicking technological words. It's a great reminder of how messily human the stories behind even our sleekest creations are–not to mention delightful curiosities in their own right

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