Michael Moore

Denny Hatch is the author of six books on marketing and four novels, and is a direct marketing writer, designer and consultant. His latest book is “Write Everything Right!” Visit him at dennyhatch.com.

Michael Moore made a splash with his documentary, “Sicko,” about the disarray of the American health care system. Three weeks ago, an American woman executive in her early sixties—let’s call her Joyce—needed to see a doctor fairly late at night in the little town of Füssen, Germany. My wife, Peggy, and I went with her to the emergency room of the local hospital. It turned out that earlier in the year, Joyce had the very same symptoms during a business trip to the Midwest and went to the emergency room of one of the biggest hospitals in Omaha. The comparison of how Joyce

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