Matt Damon

Denny Hatch is the author of six books on marketing and four novels, and is a direct marketing writer, designer and consultant. His latest book is “Write Everything Right!” Visit him at dennyhatch.com.

Thorin McGee is editor-in-chief and content director of Target Marketing and oversees editorial direction and product development for the magazine, website and other channels.

Talkwalker has released its final social media trend numbers before the Super Bowl, and they say, "If hashtags were touchdowns, the Philadelphia Eagles look to win in a relative blowout."

Let’s get this out on the table right now—I love junk mail. Compared to spam—the ultimate time sucker—a little daily junk mail (which can be opened over the recycling bin) is dream stuff. And. by the way, I love the term, “junk mail.” Years back, any mention of the term “junk mail” in the media brought huffy letters from members of the direct marketing community demanding an apology from the offender. When the great West Coast copywriter, the late Bill Jayme, was asked what he did for a living. “I write direct mail solicitations for magazines,” he said, “such as Atlantic Monthly, BusinessWeek, Civilization, American Heritage and many

As Time Warner Goes, So Goes TIME IN THE NEWS Despite recent major world events like the London terrorist bombings in July and the late December tsunami in Thailand, newsweeklies continued to struggle for the first half of the year. Time magazine, published by Time Inc., saw circulation remain flat for the period at 4.05 million, while newsstand sales dipped 3.4 percent to 157,217 copies. Newsweek saw its newsstand sales plummet 14 percent to 126,163, while total paid circulation rose 1.8 percent to 1.05 million. --Stephanie D. Smith "ABC: Celeb Titles Enjoy Circ Gains" MEDIAWEEK.COM, Aug. 16, 2005 NEW YORK - Financier Carl Icahn

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