Marie Adolphe

Marketing Sustainably: A blog posting questions, opportunities, concerns and observations on sustainability in marketing. Chet Dalzell has 25 years of public relations management and expertise in service to leading brands in consumer, donor, patient and business-to-business markets, and in the field of integrated marketing. He serves on the ANA International ECHO Awards Board of Governors, as an adviser to the Direct Marketing Club of New York, and is senior director, communications and industry relations, with the Digital Advertising Alliance. Chet loves UConn Basketball (men's and women's) and Nebraska Football (that's just men, at this point), too! 

Partnerships between universities and companies are not new, but they are changing and growing. The current concerns about the "skills gap" in various sectors and the looming predictions about the "war for talent" as baby boomers retire have seen many businesses expand their involvement with schools beyond the traditional research collaborations of the past to support and participate in curricula development in the classroom.

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