Denny Hatch is the author of six books on marketing and four novels, and is a direct marketing writer, designer and consultant. His latest book is “Write Everything Right!” Visit him at

I saw it last week on TV and ran across it online: Median CEO pay is 257 times the average American worker's pay. The usual scenario: head honcho packs the board of directors with buddies who return the favor by voting higher salary and more shares of stock. According to the AP, the highest paid CEO in the country is: Anthony Petrello, Nabors Industries, $68.2 million, up 246 percent. If I were Anthony Petrello, I would send the following personal letter to every one of the people who work for me:

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