Happy New Year marketers! We hope you all had a fantastic holiday with your loved ones, but now it's time for you to roll up your sleeves and jump back into the thick of it. To help you find some focus as 2020 kicks off, consider these five marketing predictions from thought leaders across the industry.
COVID-19’s Impact on Millennial and Gen Z Media Habits — And How Marketers Should Pivot
4 Tips for Targeted Customer Acquisition Marketing
The Rashomon Effect in Change Management (and How to Overcome It)
How Discover Puerto Rico Manages Tourism Marketing During COVID-19
A Look at Marketing Spend Recalibrated: Where Are the Green Shoots?
WWTT? Post-Pandemic Vacation Daydreams Courtesy of Discover Puerto Rico