Jay Gosselin

Denny Hatch is the author of six books on marketing and four novels, and is a direct marketing writer, designer and consultant. His latest book is “Write Everything Right!” Visit him at dennyhatch.com.

Movie critics operate above their pay grade May 23, 2006: Vol. 2, Issue No. 40 IN THE NEWS Has The Da Vinci Code had any good reviews? Stodgy, grim, ponderous. Dreary, droning, dull-witted. Hammy, stilted, solemn, talky, wooden, bloated, plodding, deathly dull, dreary. Or did I do "dreary" already? Forget the Christian right—it's that shadowy global organisation, the Critical Establishment, that has lifted its cassock and dumped unceremoniously on Ron Howard's adaptation of The Da Vinci Code. — Jonathan Gibbs, The Guardian (UK), May 19, 2006 At a direct marketing conference in Orlando I was having lunch with my Norwegian clients and

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