Irving Berlin

Denny Hatch is the author of six books on marketing and four novels, and is a direct marketing writer, designer and consultant. His latest book is “Write Everything Right!” Visit him at

My friend, Goldberg, had a subscription to the old Metropolitan Opera on West 40th St. For years he sat next to a lady whose husband, on the other side of her, fell asleep through most of every performance. When the Met moved to Lincoln Center, Goldberg decided he’d had enough and informed the lady he was giving up his seats. “I’m so sorry,” she said. “I’ve really enjoyed having two men sleeping with me for the past 20 years.” Now—at age 72—I have become hooked on opera. Who’d a thunk it? Typical Opera Experience Opera was never my thing. Several years ago, my wife,

Grandpa Bill is on the hill With someone he just married. There he is at ninety-three, Doin’ what comes naturally. —Irving Berlin, Annie Get Your Gun, 1946 On Dec. 29, 2006, my wife, Peggy, and I had just made a shopping list for the New Year’s Eve dinner that we would be serving. The centerpiece was to be a standing rib roast. The following morning, I opened the The New York Times and came across a story by Andrew Pollack and Andrew Martin titled, “F.D.A. Says Food From Cloned Animals is Safe.” The most disturbing paragraph: Opponents hope to bring Congressional pressure to bear

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