People ask me all the time what they should be reading to keep up on B2B marketing. Naturally, I have my favorite sites, since I need to keep up myself. So, here are my top B2B marketing resources — including how-to, research insights, prognostications, and opinions from knowledgeable experts
Howard J. Sewell
In our fast-changing marketing world, a smart B-to-B practitioner keeps up to date by learning from thought leaders. While this used to mean reading business books and magazines, today it means blogs. We've all heard the stats about blog proliferation. A new blog launched every six seconds—or whatever. And there is no dearth of blogs on B-to-B marketing. So I would like to share my favorites, the blogs where I find inspiration, new ideas, and provocative stories, to keep the gray matter humming.