In the fundraising arena, premiums often are used as an additional lure to give to a cause, but that lure can be pretty unimaginative. Tote bags, stuffed animals, umbrellas and fleece blankets are still worthy gifts for prospective donors, but they may appreciate the institutions that go a little further in their premium offers. How does becoming part of that cultural organization's story sound? That's called a premium that's hard to top, and you'll see it in several packages I examine this month.
Exactly nine blocks from my house in Center City Philadelphia, the following exchange took place on ABC-TV the evening of April 16 at the National Constitution Center: MR. GIBSON: And Senator Obama, I want to do one more question, which goes to the basic issue of electability. And it is a question raised by a voter in Latrobe, Pennsylvania. A woman by the name of Nash McCabe. Take a look. NASH MCCABE (Latrobe, Pa.): (From videotape.) Senator Obama, I have a question, and I want to know if you believe in the American flag. I am not questioning your patriotism, but all our servicemen,