Elton John

Heather Fletcher is senior content editor with Target Marketing.

"Dolce" may be Italian for "sweet," but that's the opposite of what was happening on social media Monday to Dolce and Gabbana's reputation. Sour calls for boycotts multiplied on Monday, despite both Domenico Dolce and Stefano Gabbana apologizing on Instagram for the fabric gurus' comments about children of gay couples being "synthetic." The boycott movement began on Sunday with Sir Elton John's Instagram post ending in #BoycottDolceGabbana. Why didn't Dolce and Gabbana's apologies end the backlash?

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