What makes marketers respected and appreciated by their colleagues? When we asked readers to nominate people for Marketer of the Year, we also asked who on their teams deserved to be recognized as a marketing visionary, and why. The results reveal some remarkable marketers, but also three important areas where marketing visionaries excel.
COVID-19’s Impact on Millennial and Gen Z Media Habits — And How Marketers Should Pivot
4 Tips for Targeted Customer Acquisition Marketing
The Rashomon Effect in Change Management (and How to Overcome It)
How Discover Puerto Rico Manages Tourism Marketing During COVID-19
A Look at Marketing Spend Recalibrated: Where Are the Green Shoots?
WWTT? Post-Pandemic Vacation Daydreams Courtesy of Discover Puerto Rico