MeritDirect’s Blohm Promoted To Senior VP MeritDirect has promoted Chris Blohm to senior VP of list management. Blohm had previously held the title VP of list management. Blohm has worked in the list industry for more than 20 years.
B-to-B and B-to-C direct marketing list management company MeritDirect, headquartered in White Plains, NY, announced the launch of its latest multichannel and e-mail database at the annual DMA conference in San Diego.
By Lisa Yorgey Lester We've often heard the cliché, "Home is where the heart is." In today's economic climate, however, "home is where the investment is" might be a more appropriate phrase. The stock market's roller coaster ride of late has spurred "a huge remodeling trend in the country," observes Linda Henry, senior editor of Window Fashions magazine. Many homeowners, she explains, are "investing their money in their homes instead of the stock market, finding it a safer investment as well as a way to enjoy their hard earnings." And while many homeowners may know the aesthetic they want to achieve, they don't necessarily