Are you ready for a break from reading about social, digital, mobile, online and other media? A colleague who is a social media maven recently reminded me that, "Media is meaningless unless it's delivering a compelling message of personal relevance to your targeted audience." Amen, sister.
COVID-19’s Impact on Millennial and Gen Z Media Habits — And How Marketers Should Pivot
4 Tips for Targeted Customer Acquisition Marketing
The Rashomon Effect in Change Management (and How to Overcome It)
How Discover Puerto Rico Manages Tourism Marketing During COVID-19
A Look at Marketing Spend Recalibrated: Where Are the Green Shoots?
WWTT? Post-Pandemic Vacation Daydreams Courtesy of Discover Puerto Rico