What Can You Profitably Outsource?

 

Local Companies QuantumDigital And Mobile Loaves & Fishes Join Forces To Make Charitable Donations More Personal And Convenient

QuantumDigital donates personalized direct mailing services; sponsors annual Mobile Loaves & Fishes’ “Uncorked” Fundraiser AUSTIN, TX – May 6, 2008 — QuantumDigital, the complete online service provider for direct mail, on-demand digital printing and eMarketing solutions, has joined forces with Austin-based non-profit Mobile Loaves & Fishes (MLF) – a social outreach ministry to the homeless and working poor – to support fund raising by making charitable donations more convenient and personal. MLF took its campaign virtual for the first time this year significantly enhancing what they’ve done in the past. The multi-platform campaign utilized both traditional direct mail and Personalized URLs (PURLs)


What Can You Profitably Outsource?

In more jobs than I care to remember, my single objective was efficiency: How could the most value be created for the least cost, and then sold to delighted customers and eager prospects at the highest profit? When I read last week that two Philadelphia TV stations—Fox29 and NBC10—are going to test the possibility of sharing video footage, I was intrigued. The idea that competing news gatherers would pool their resources is a breakthrough! For example, CBS and CNN spend millions of dollars on equipment and personnel gathering news in Iraq, mostly going after the same stories, interviewing the same people and doing stand-up