More Takeaway Points to Consider

 

More Takeaway Points to Consider

* In other words, if Steve Jobs had been vague about when product will be ready, Apple owners would happily buy the current stuff. As it is, many of them will grit their teeth and wait until 2006-2008, becoming ever more unhappy as their non-Apple colleagues buy the flashy new PCs from Sony, Toshiba and Dell, and crow about all the goodies and advances. * Promising a date certain on forthcoming products can be a ticking time bomb. For example, from The Seattle Times: Emirates, the largest customer for Airbus' new superjumbo A380 jet, said yesterday it is seeking damages from the European


Steve Jobs Plays a Most Dangerous Game

The Switch From IBM to Intel Processors Why do so many computer ads have the Intel logo? No doubt because it is the best processor and this information helps move hardware off shelves. According to projections, Apple will start introducing Intel-powered machines in June 2006 and in 2008 will complete the changeover. Now that Apple has fired IBM and hired Intel to run its machinery, do we have a bonanza or a catastrophe? This could be a marketing catastrophe. When I got out of the Army in 1960, my first two jobs entailed doing publicity for book publishers. Lesson No. 1 is still etched