BCS71106_ReadersResponse

 

BCS71106_ReadersResponse

Readers respond to “Warren Buffet’s Five Secrets of Success,” published July 6 2006, that examined how the world’s second-richest man does business. Garfinkel’s piece on Warren Buffett’s secrets of success was excellent. I’d like to add a couple of take-away points. Dave Thomas of Wendy’s said in IMPRIMIS magazine about a decade ago, and I paraphrase from memory, “It doesn’t do one much good to be the richest man in the cemetery.” My own pithy aphorism is, “He who dies with the most toys, is dead.” Lastly, whether or not one is religious, I share three hard sayings of Jesus: “It is easier for a


What Is Your Competitor Up To? Obvious and Little-known Research Techniques

Occasionally a story appears in the media that’s out of Jimmy Breslin’s classic novel (and later a film) “The Gang That Couldn’t Shoot Straight.” Three goofballs tried to sell Coca-Cola Co. trade secrets to PepsiCo. Inc., and Pepsi alerted the feds. It’s a delicious tale of an FBI sting, $30,000 cash stuffed in a Girl Scout cookie box and a test tube containing a sample of a new Coke drink. This emphatically is NOT the way to do corporate research. At the end of this story are links to The New York Times and Washington Post accounts of this nutty saga. They may require (free) registration. On