Vertical Response

Some of My Favorite Things
October 1, 2011

Julie Andrews sang about them in The Sound of Music. Oprah had them as an annual event on her show. Now it's time to add Reggie's favorite "email things" to the list. Let's take a look at interesting and unusual approaches to email marketing that could inspire you.

The Best Email Marketing Companies for August 2011 Ranked by
August 4, 2011

The top 10 email marketing companies in the industry are ranked by, the indpendent authority on search vendors. Email marketing is the process of direct marketing in which fund raising or product information is provided by sending commercial or fundraising messages to the viewers. At present hundreds of different companies are offering various email marketing solutions to target customers. Their services and client satisfaction have been put into test to find out the best email marketing companies.

7 Easy Steps to Get More Action on Twitter
June 22, 2011

If you're using Twitter for your business, good for you! You're probably wondering how to get more Twitter activity such as re-tweets and followers. Well, here's a fun idea you might want to give a try. The basic concept is to give a promotional code with an amazing discount on your product or service—but only once you reach a predetermined number of re-tweets. The incentive will help you mobilize your current followers and email recipients, and get them tweeting and re-tweeting. Here's how: Ranks Best Email Marketing Software for April
April 22, 2011, an independent authority on search vendors, has released its Best Email Marketing Software list for April. Over the past few years, email has been one of the most popular forms of communication. Its many benefits, including accessibility, convenience, timeliness and cost effectiveness, have played a huge role in making it such a widely used technology.

Global Market for Email Marketing to Reach $15.7 Billion by 2017
April 6, 2011

GIA announces the release of a comprehensive global report on E-mail Marketing. Global market for E-mail Marketing is forecast to reach US$15.7 billion by the year 2017, driven by the need for smarter, targeted and effective marketing strategies and campaign tracking. Factors such as increasing shift towards e-mail from direct mail, data integration, tremendous Internet usage, enhanced e-mail efficiency and rise in social network and online advertising spends play the role of major growth catalysts in the dynamic e-mail marketing scenario.

VerticalResponse Online Community Unveiled: Helping Small Businesses Grow Email Marketing Lists
August 10, 2010

Today marks the launch of a new community resource aimed at small businesses that are interested in growing their email marketing lists — thereby increasing their sales. The VerticalResponse List Building Bank is a community for small businesses to post tips and tricks while learning more about new and improved list building tactics from their peers as well as the experts at email marketing company VerticalResponse.

Email, Social Media Tops in Marketing Spend in 2010
December 4, 2009

Most businesses are increasing their email and social media marketing spending in 2010, according to two recently published surveys. Of the 49 percent of 1,000 business executives surveyed last month by StrongMail Systems who said they're increasing overall marketing budgets next year, 69 percent are increasing email marketing and 59 percent social media marketing.

VerticalResponse, StartupNation Unveil Top Mom-Run Businesses in U.S.
May 4, 2009

SAN FRANCISCO--(BUSINESS WIRE)--StartupNation (, a leading business advice and networking site for entrepreneurs, and VerticalResponse, Inc. (, a leading provider of email marketing, surveys and postcards for small business, are unveiling the leading mom-run businesses across the US – with the top ten each receiving 1,000 free emails from VerticalResponse. The national competition, which selected and ranked by popular vote the top 200 moms in business, honors the achievements of mothers running successful businesses they have built from the ground up. Well over 600,000 votes were cast in support of several thousand contestants. Winners include a disabled vet whose disability checks didn’t meet her needs as a single mom, so she learned the ins and outs of Internet Marketing and wrote a book to teach others the same; moms who started businesses to supplement family income in the down economy or in response to family tragedy, which required them to stay at home; and moms who saw their own needs reflected in others, and launched business around breastfeeding accessories, pregnancy cravings, and other realities unique to women. The complete Top 200 Winners list is available on StartupNation’s website at

Despite Recession, VerticalResponse Sees Strong Growth in 2008
March 31, 2009

SAN FRANCISCO, CA – March 31, 2009 – VerticalResponseInc., a leading provider of on-demand email marketing, surveys anddirect mail solutions, today announced strong growth across the boardin 2008. The company invested heavily in product development leading toseveral significant launches; formed strategic partnerships; won aseries of prestigious awards and honors; and continued to build out itsstellar management team. The combined efforts led to a dramatic surgein customer base, revenue, partnerships and the VerticalResponse team.

E-mail Firms Help Companies Get The Word Out
February 9, 2009

SAN FRANCISCO — Janine Popick wants to make sure you get even more daily e-mails in your inbox. Don't hate her. It's her business. Her company, VerticalResponse, helps 40,000 small businesses send e-mail marketing campaigns to their customers