Playboy

The Breast of Advertising: From Hooters to the Cover of 'Time,' Does the Strategy Sell or Repel?
June 6, 2012

Far beyond selling bras, marketers flash young women’s breasts to hawk everything from chicken wings and cars to fishing line and, of course, magazine issues. Sexual content is everywhere in advertising. A recent study in Advertising & Society Review found that 20 percent of all magazine and Web ads involve sexual images, which falls to just 10 percent for TV spots. The debate over breasts in ads and whether they attract, distract or repel rages on, with numerous studies warning that sexual imagery can be a too-risky strategy that alienates consumers, particularly women.

Are You in the Right Place at the Right Time?
January 9, 2007

Being a news junkie, I watched the TV coverage of Gerald Ford’s final trip to Washington, D.C.—and thence to Michigan for burial—frequently switching channels and listening to all of the talking heads—politicians, pundits and presidential historians. The centerpiece of Ford’s accidental presidency was granting “a full, free, and absolute pardon unto Richard Nixon for all offenses against the United States which he, Richard Nixon, has committed or may have committed or taken part in during the period from January 20, 1969 through August 9, 1974.” The action roiled the country and very likely cost Ford his reelection. I remember being absolutely certain at the

Mad as all Heck
June 15, 2006

All I know is that first, you’ve got to get mad. You’ve gotta say, “I’m a human being, goddammit! My life has value!” So, I want you to get up now. I want all of you to get up out of your chairs. I want you to get up right now and go to the window, open it, and stick your head out and yell, “I’m as mad as hell, and I’m not going to take this anymore!!” —Peter Finch, “Network,” 1976, screenplay by Paddy Chayefsky Joey Vento and Ann Coulter are mad as hell. Or are they? They have thrust their anger—or is it coolly calculated

Blockbuster Direct Mail 2004 Axel Andersson Grand Controls
April 1, 2005

The following is the full list of Grand Controls identified by the Who's Mailing What! Archive as having been mailed for three years or more during the past decade (1995-2004). For more information on any of these mailings, contact Archive Director Paul Bobnak, at (215) 238-5225. Or, to order access to the entire direct mail library of mailings received by the Archive between 1994 and the present, visit www.whosmailingwhat.com. AARP Membership Registration Archive Code: 571AMASRP0604Z AARP Membership Card Archive Code: 571AMASRP0397A AARP Certificate of Admission Archive Code: 573AMASRP1095AZ Advertising Age Year/$69.95 Archive Code: 205ADAGEM0799Z Air & Space 5 + 1