On Wednesday, Staples announced it acquired Office Depot. That same day, a U.S. Postal Service workers union opposed the merger. "We will urge the Department of Justice and the Federal Trade Commission to block this monopolistic and unlawful merger now, just as they did 17 years ago," says APWU President Mark Dimondstein. "And we call on Congress to weigh in with the FTC and the Department of Justice to stop it."
A year ago, we published an article on 11 fundamental guidelines for e-commerce checkout design here at Smashing Magazine. The guidelines presented were based on the 63 findings of a larger "E-Commerce Checkout Usability" study we conducted in 2011 focusing strictly on the checkout user experience, from “cart” to “completed order.” This year, we’ve taken a look at the state of e-commerce checkouts by documenting and benchmarking the checkout processes of the top 100 grossing e-commerce websites based on the findings from the original study. This led to a massive checkout database with 508 checkout steps reviewed, 975 screenshots and
Send out a Priority Mail parcel. Check For the harried, modern-day American, it’s all about convenience. Answering the call, customers at select Office Depot stores across the country have another option for sending out parcels, letters and other mail. The Postal Service and the office supply retailer have partnered to make USPS shipping and mailing products available at 1,083 Office Depot stores. Some of the services these Office Depot stores will offer include Priority Mail and Express Mail service, Delivery Confirmation and Signature Confirmation, Parcel Post, stamps and Priority Mail flat-rate boxes and envelopes. And the services are being
Brand is king in the realm of securing customers and creating loyalty, which can save your bottom line in this down economy. Brand goes far beyond logos and taglines—it lies within your customer’s perception of your product or service. Whether you are aware of it or managing it, every point of contact with the customer defines and reinforces your brand—from the way you answer the phones, to the appearance and manner of your sales force, to the cover of your catalog and the landing page of your Web site.
Retail traffic builders is consistently a busy category in our Who's Mailing What! Archive, the world's greatest library of direct mail. However, facing a down economy, the volume is down this year - and that's during usually the busiest season for retail: back to school!
I have always been a cheerleader for the underdogs. They just plain try harder. This is why I favor companies like Caribou Coffee over Starbucks, Frontier Airlines over United Airlines, Ben & Jerry’s over Breyers and Chipotle over McDonald’s. Not only do these “underdogs” try harder, but they also seem more comfortable in their own brand skins. They are original. They are daring. They are independent thinkers. They are the real deal. Is your brand the real deal? I bet your customers know the answer. Stand Out from the Crowd As you look at the vast choices of products and services customers have today,
Ah, yes. We’ve all been there. That moment of waiting for something important to emerge from the printer, only to find a mottled mess of ink on the last piece of paper. Where do you head to replace your supplies? OK, maybe a supply room. But who stocks that supply room? Who orders the paper clips and sticky notes that make it possible to accomplish your everyday tasks? Office supplies buyers, of course! Those in charge of business supplies purchase everything their companies need to continue running smoothly. According to Michele Volpe, vice president of sales and marketing at Media Source Solutions, which manages several