Lane Bryant

5 Tips to Create SMS Messages That Convert
July 15, 2013

When it comes to mobile marketing, there are many ways to drive your customers to take action. Whether that means visiting your website, visiting your store, contacting you, making an appointment or redeeming an offer, there is almost no better way than using SMS marketing … when done right.

Mail Activity Highlights: Retail Drivers
October 9, 2008

Retail traffic builders is consistently a busy category in our Who's Mailing What! Archive, the world's greatest library of direct mail. However, facing a down economy, the volume is down this year - and that's during usually the busiest season for retail: back to school!