Centers for Disease Control and Prevention

What Ebola Marketing and Booger Eating Ignore
October 14, 2014

I ride Philly's commuter rail to work each morning. During a recent commute, I sat behind a tall, dark and handsome man in his 30s who was wearing a well-tailored brown wool suit. I noticed him inspecting objects pinched between his thumb, index and middle fingers, then pushing the inspected items into his mouth.

Using Google’s Data to Reach Consumers
December 23, 2011

The viruses that Google researchers usually focus on are those that strike computers, but in recent years, they have studied those that infect people, too.

Google correlated billions of flu-related Web searches from 2003 to 2008 with actual Centers for Disease Control and Prevention data over the same period. Then, because Web searchers’ Internet addresses indicated location, Google devised a formula to estimate regional flu activity based solely on searches, with a reporting lag of only about a day, outdoing C.D.C. flu reports, which typically are published a week or two after outbreaks.

Who to Believe?
October 5, 2006

The City Hall food police are planning to outlaw the use of trans fatty acids in all 24,600 New York City eating establishments, in many cases turning their businesses upside down. It’s possible that new studies will show that trans fatty acids actually cure a boatload of diseases, just as recent research has turned the food pyramid on its ear, discounted the benefits of low fat and vegan diets, shot down vitamin supplements and shown that slightly overweight people live longer. It’s a topsy-turvy, fast changing world we have to deal with. The Good Old Days In business, the only thing I miss more than a two-martini lunch

TM0106_Market Focus
January 1, 2006

Dieters: The Skinny on Weight Conscious Consumers Irene Cherkassky No pun intended, but weight loss is a big concern throughout the United States. According to the Centers for Disease Control and Prevention, as many as 30 percent of Americans 20 years of age and older—some 60 million people—are obese. The percentage of overweight young people also has increased exponentially, tripling since 1980. Currently, 16 percent of teens aged 6 to 19 years are considered overweight. And, since being overweight or obese can lead to serious health problems, many Americans now actively are fighting the battle of the bulge. The Scope of the