Once, there was a Constitution-ordained, universal delivery service of hard-copy, print communications called the United States Postal Service. It was affordable, reliable and the most efficient of its kind in the world. Direct mail was its bread and butter, and many brands that sought to find and keep customers in a very targeted manner used the service avidly.
Canada's postal service said Wednesday it will phase out home delivery in urban centers within the next five years, facing continued financial losses as Canadians send less mail and go online instead. Canada Post, a government corporation, said it will replace foot delivery with community mail boxes. About a third of Canadian homes still receive mail to their doors. A Conference Board of Canada study estimated savings of $542 million ($576 million Canadian) a year by eliminating door-to-door delivery to urban homes. It also plans to eliminate 6,000 to 8,000 jobs during the next five years, mainly through attrition.
In this age of global strife and tension, one emotion serves as common ground for consumers around the world: Impatience. At least that’s the apparent hope of an increasing number of e-retailers and e-commerce fulfillment providers who have moved to offer all but instant shipments of online orders. The latest organization to jump into the same-day delivery game is national mail and courier service Canada Post Corp. The move follows a similar test by the U.S. Postal Service, the introduction of a one-hour delivery promise by Chinese online retailer Kuaishubao.com, the looming expansion of same-day delivery service Shutl into the
Canada Post is launching a new awards program to recognize innovation in the Canadian e-commerce market, offering postal prize packages worth a total of $1 million. The awards—and prize money—will be shared out among five categories, including best multichannel retailer, best online retailer, best new e-business, “Outside the Box” achievement and consumer champion. Separate prizes in the multichannel and online retailer categories are to be awarded to large retailers and small retailers. E-commerce retailers of any size will be eligible for the awards if they ship to Canadian consumers—even if they do not ship with Canada Post …
Forty-one years ago, Congress told the U.S. Postal Service to start acting like an independent business and pay its own way. Every time the Postal Service tries, something stands in the way: Congress. Facing annual losses of $18.2 billion by 2015 and a possible default this year, the Postal Service has a five-year plan for profitability. It wants to end Saturday mail delivery, close hundreds of letter-sorting facilities and thousands of post offices and consider breaking union contracts to fire employees.
A look at how two direct marketers fulfill products overseas You’ve spent countless hours and dollars on your promotional marketing efforts and have succeeded in pulling in orders. Now it’s time to make good on your offer and fulfill the order. Not only do you have to contend with the intricacies of fulfillment, but you must decide how you are going to transport your product overseas and do it cost-efficiently. There is no sure-fire way to save on the back end of international direct marketing. How you fulfill largely depends on the product you are shipping and your allowable turnaround time. Here’s a
By Lisa Yorgey Lester Canada. A shared border allows U.S. marketers to enjoy a healthy dose of Canadian business. Approximately 40 percent of all Canadian online purchases are from U.S. Web sites. This number, however, might be higher if Canadian shoppers didn't have to contend with the frustrations associated with doing business globally, including higher shipping costs, lengthy delivery times and the difficulties involved in returning items and getting duties and taxes reimbursed. To eliminate some of the hassle of cross-border shopping, Canada Post and Borderfree have partnered to provide Canadian catalog and Internet shoppers with broader product