ClickSquared Announces Selection As Cross-Channel Marketing Provider for Dallas Stars
January 12, 2011

Dallas Stars Select ClickSquared as Cross-Channel Marketing Provider We chose to work with ClickSquared because it offered one of the most advanced cross-channel marketing solutions in the professional sports industry... ClickSquared announced today that the Dallas Stars have selected them as their cross-channel marketing solution partner. ClickSquared’s SaaS (Software as a Service) marketing platform, Click 3G, will enable the Stars to create highly targeted and personalized fan communications as well as execute lifecycle-based marketing programs based on individual fan preferences. The cross-channel programs will help increase fan engagement, build long-term fan loyalty, and drive increased ticket, merchandise and sponsorship