Today on TM
Data breaches: What once was an occasional security nightmare has become more frequent than many of us would like to admit.
When a Piggly Wiggly executive noticed a store was underachieving, he had highly personalized customer satisfaction surveys created.
For years, email marketers have debated over what’s the just-right frequency for sending emails that effectively engage subscribers.
A programmatic advertising initiative presents the opportunity to reach targeted audiences.
TikTok’s for-now-unregulated environment makes it popular with Gen Z and the advertisers who are trying to reach the generation.
In this episode, Melissa shares a new anti-Valentine’s Day campaign featuring DC Comics’ Harley Quinn and the new “Birds of Prey” film.
If a marketer sends you 20 promotional emails in a month, is that too much? You may say “yes” without even thinking about it.
If you follow reporters on Twitter, inevitably you will encounter a frustrated post condemning the behavior of a PR pro or company.