The pandemic’s effect on consumers, businesses, and society has prompted a massive rethinking among today’s marketers.
Join us to learn the top trends propelling the DTC market forward.
How often do you stop to consider the customer mindset of your audience?
Using a test-and-learn approach through marketing experiments might initially seem like a luxury, but it will help you stay ahead.
As businesses evaluate how to recover in the wake of COVID-19, consider that reward-based promotions can outperform discounts.
Massive changes in customer behavior and business outlook have put marketing executives on the spot for making key decisions quickly and appropriately. Responding to the new demands, marketers need to manage the crisis quickly and pragmatically, while maintaining strategy on how best to approach recovery.