Software/Technology

Case Study: Goldfish Swim School Scales Marketing with Growth
December 6, 2018 at 5:05 pm

Whether they realize it or not, every financial institution is now a data company. Data is the lifeblood of digital organizations — critical to understanding consumers so you can improve service, develop better products and, ultimately, increase revenues by selling more. “Many organizations are working with their marketing agencies and vendors to figure out where […]

Case Study: Toppers Pizza Saves Thousands
December 6, 2018 at 4:59 pm

Whether they realize it or not, every financial institution is now a data company. Data is the lifeblood of digital organizations — critical to understanding consumers so you can improve service, develop better products and, ultimately, increase revenues by selling more. “Many organizations are working with their marketing agencies and vendors to figure out where […]

Implementing Your Marketing Resource Management System
December 6, 2018 at 4:52 pm

Whether they realize it or not, every financial institution is now a data company. Data is the lifeblood of digital organizations — critical to understanding consumers so you can improve service, develop better products and, ultimately, increase revenues by selling more. “Many organizations are working with their marketing agencies and vendors to figure out where […]

How to Select a Marketing Resource Management System
December 6, 2018 at 4:39 pm

Whether they realize it or not, every financial institution is now a data company. Data is the lifeblood of digital organizations — critical to understanding consumers so you can improve service, develop better products and, ultimately, increase revenues by selling more. “Many organizations are working with their marketing agencies and vendors to figure out where […]