Search Engine Optimization
When it first launched, Flash was the answer to a static Web, providing rich animation and action.
About 26% of Americans have a disability, a 2019 report by the CDC estimates.
Image optimization involves following search engine and UX best practices for digital images.
Voice search is big in marketing now.
I’d like to provide some cautionary observations on why these efforts sometimes fail.
SEO is an integral part of online marketing and is now included in most marketing curricula offered at colleges.
Clicks might have once played an indispensable role in SEO rankings, but the focus has largely pivoted to purposeful, quality material.
Today, the digital marketer has at-hand a veritable arsenal of tools to reach potential customers.