Upskirt Ad From Calvin Klein Offends
May 12, 2016 at 8:00 am

Is Calvin Klein the new American Apparel? It’s the first thought that entered my mind when I saw this “upskirt” Calvin Klein clothing a

Holiday 2016, Back-to-School Begin Now
May 6, 2016 at 8:00 am

Late Thursday night in Philadelphia, it’s 48 degrees and damp — lending a sharper bite to the air. We haven’t yet reached the

A Great Match: Diamonds and Direct Mail
January 22, 2016 at 8:00 am

Valentine’s Day is just around the corner. I wanted to get something different for my beloved, so I turned to direct mail for help.

Hey, Big Spender! Happy Valentine’s Day!
January 21, 2016 at 8:00 am

Valentine’s Day accounts for more retail spending than some other established big retail spending days, such as Easter, the Super Bowl,

Boo! Scary Statistics for Marketers
October 30, 2015 at 8:00 am

Halloween’s here and so are the statistics. Wonder Woman costumes are far outpacing Frozen royalty, while Batman is soaring twice as

Holiday 2015 Already Under Way
September 15, 2015 at 8:00 am

Retailers are already sending marketing messages to consumers for Holiday 2015 and those who aren’t are already behind, reports