Packaging isn’t personal. But new technologies allow marketers to break that pattern and get personal right on the box or wrapper.
Mr. Dog, a purveyor of quality products for dogs made in the U.S., used digital printing to enhance its packaging to create a comprehen
Brilliant: launched a print publication to showcase its full capabilities and to serve as a launch point for its recent rebranding.
Printing Industries Alliance (PIA) is pleased to announce a new initiative to serve the needs of the direct mail business, the PIA Mail
By marketing to Millennials, brands are rediscovering that print is an engagement goldmine. What’s surprising them, however, is how
The Paper & Packaging Board recently released the Pod Papers Magazine as part of its “Paper & Packaging – How Life Unfolds” campaign
Yes, marketers, it’s already time to think about e-commerce orders and those 2018 holiday packages. USPS said holiday packages saw a
Roseanne and the Philadelphia Eagles conquered cities with immersive out-of-home advertising and towering transit takeovers.
Few marketing channels have benefited more from tech than print. Interactive print allows marketing materials to do amazing things.