Here’s how to evaluate customer reactions to your brand messaging and content in order to engage them and increase conversions.
With the right project management skills clearly define scope and expectations, and determine whether you’ll need additional resources.
Adidas UK promoted the new home kit for Premier League team Arsenal on Twitter, but sadly it didn’t go as planned.
I presented at the All About Marketing Tech Virtual Conference & Expo on the topic of targeting and automation.
One of the biggest challenges for retailers is not acquiring customers, but keeping them. Loyal…
Join us to learn how to target leads at various stages in the buying process.
Data and AI are radically changing the way marketers engage customers, enabling them to extract insights from large sets of rich data.