I’m no stranger to writing about disaster preparedness and crisis management. I live in an area…
AI boosts marketing and sales, with easy and automated options for personalization, customer service, and improving user experience.
In the Cloud Wars of 2019, there are three companies standing at the forefront of providing ERPs to large brands.
Here’s how to evaluate customer reactions to your brand messaging and content in order to engage them and increase conversions.
With the right project management skills clearly define scope and expectations, and determine whether you’ll need additional resources.
Adidas UK promoted the new home kit for Premier League team Arsenal on Twitter, but sadly it didn’t go as planned.
I presented at the All About Marketing Tech Virtual Conference & Expo on the topic of targeting and automation.
One of the biggest challenges for retailers is not acquiring customers, but keeping them. Loyal…