When you employ digital marketing identification and validation tools with your targeting data, you can do some amazing things.
There are so many loyalty programs in the marketplace vying for the consumers’ attention, and many of them are not designed well.
Is LinkedIn Sales Navigator worth it for sales prospecting? And how can you measure the investment — and end it if it’s not?
Spark the prospect’s curiosity. But what comes next? How do you follow-up effectively once invited to do so? What do you write and how?
Boxing has been one of the most prevalent 1-to-1 sports for thousands of years. Although the modern B-to-C relationship isn’t a sport..
Have you committed one of the seven deadly sins of marketing? While they may not be as detrimental as the original sins, they can make or break you as a marketer. And since I only have 1,000 words to make sure that doesn't happen, let's dive right in! Deadly sin one