Marketers will learn how predictive analytics can help in the long B-to-B sales cycle.
When you employ digital marketing identification and validation tools with your targeting data, you can do some amazing things.
There are so many loyalty programs in the marketplace vying for the consumers’ attention, and many of them are not designed well.
Is LinkedIn Sales Navigator worth it for sales prospecting? And how can you measure the investment — and end it if it’s not?
Spark the prospect’s curiosity. But what comes next? How do you follow-up effectively once invited to do so? What do you write and how?