Lead Generation

Locate Opportunity With Geomarketing
January 8, 2019

This white paper provides specific, actionable advice on how location-based marketing supports the creation of demand for cost effective, personalized communications campaigns that produce results.

Outbound Prospecting
January 8, 2019

Nobody wants to do it but it works. Learn new ways to to make your outbound prospecting more efficient.

Achieving Results with Geomarketing
January 8, 2019

This case study provides an in-depth description of how a retail chain turned lapsed customers into buyers using personalized geomarketing elements.

Personalized Covers Promote Local Paper Merchants
January 8, 2019

This one-off project not only created great engagement with magazine readers but also demonstrated how printing industry vendors can highlight their unique selling proposition in a creative way.

Email Strategies for Success
December 26, 2018

Marketers need to choose email programs based on the overall strategy of what they want to accomplish. It can be a huge challenge, but our new study will show you what’s working for your fellow marketers and what’s not -- information that we hope you can use to focus your thinking and organize your planning.