Internet of Things

What Marketers Need to Know About the IoT in 2018
March 16, 2018 at 11:59 am

A few years ago, marketers might have dismissed it as a buzzword or a passing fad, but there’s no denying that in 2018, the Internet of Things (IoT) is here to stay. So what is IoT? At its essence, it’s simply the world we live in, where all things are connected to and by the Internet.