Direct Mail

11 Shades of Direct Mail Color Strategy
August 29, 2019 at 8:00 am

The use of color in direct mail is very important. The right colors can increase your response rates. Why is color so important?

5 Tactics for Designing Magalog Mailers
August 19, 2019

Magalog formats combine editorial snippets with marketing tactics and mimic a magazine’s or newsletter’s layout to convert potential subscribers.

12+ Tips for Creating Engaging Envelopes
August 19, 2019

If you’re an approving manager or someone who gives creative input, you need to understand how envelope copy and design work together to get mail pieces opened.