Direct Mail

A Primer on Magalogs
January 14, 2019

If you took all the elements of a typical 6 x 9 direct mail package and re-assembled them in a different, self-contained format, you’d have today’s magalog -- or slim jim as it’s known in the industry.

5 Tactics for Designing Magalog Mailers
January 14, 2019

Magalog formats combine editorial snippets with marketing tactics and mimic a magazine’s or newsletter’s layout to convert potential subscribers.