From direct mail to billboards, print should be a significant component in your optichannel experience strategy.
The USPS’s 2020 Mobile Shopping Promotion encourages mailers to integrate mobile with direct mail to boost customer response.
We’ve heard a lot on the news about essential businesses during COVID-19, but 1 we all count on that isn’t mentioned much is the USPS.
Two case studies in optichannel marketing used by real, medium-sized businesses to increase campaign effectiveness and ROI.
Technology is a great way to engage your customers and prospects with your direct mail pieces.
I’ve never understood the rush to abandon print marketing in favor of digital, when they so clearly complement each other.
Do you want to create awesome direct mail pieces that stand out and get results? Well now you can do that and save 2 percent on your
When a Piggly Wiggly executive noticed a store was underachieving, he had highly personalized customer satisfaction surveys created.
According to MarketingSherpa, 76% of people trust ads they receive in the mail. But do they trust yours?